Bitrix24 for Real Estate · Dubai & UAE
Never lose another Real Estate lead.
Property portals. WhatsApp. Calls. Ads. Agents.
Everything in one CRM, built for UAE brokerages.
Hi, I saw the 3BR in Dubai Hills on Property Finder. Is it still available?
Hi Rahul, yes it is. Can you view it tomorrow at 5pm?
5pm works. Can my wife join by video?
Of course. I'll send the location now.
Chat saved to deal · Viewing created for 17:00
Built for Real Estate. Powered by Bitrix24. Implemented by Digitalz.
Sounds familiar?
The mess in most agencies looks the same.
It is not the agents' fault. Without a system, nobody can keep all of this in their head.
Leads everywhere
Property Finder, Bayut, Dubizzle, Meta, Google, WhatsApp, calls. Seven inboxes, no single list.
Slow first response
The client called three agencies. The one that calls back first usually wins.
Forgotten follow-ups
"Call me after Eid" becomes a lost deal, because nobody set a reminder.
No visibility
Managers don't know which leads are being worked, so they ask agents. Every day.
Clients leave with the agent
History lives in a personal WhatsApp. When the agent goes, the client goes too.
Marketing in the dark
You pay for portals and ads, but can't see which channel actually closes deals.
The fix
Your leads belong to your company.
Not to your agents.
A CRM moves the sales process from individual agents to the company. Every lead, call, chat and document is stored in one place, owned by the business.
- Every lead belongs to the company
- Every interaction is visible
- Every agent can be measured
- Follow-ups don't disappear
- Client history stays when an agent leaves
- You know which source brings deals
Hi, I saw the 3BR in Dubai Hills on Property Finder. Is it still available?
Hi Rahul, yes it is. Can you view it tomorrow at 5pm?
5pm works. Can my wife join by video?
Of course. I'll send the location now.
Chat saved to deal · Viewing created for 17:00
How it works
From portal lead to closed deal. Automatically tracked.
- 01
Lead
Arrives from a portal, ad, website, WhatsApp or call. Source saved.
- 02
Assignment
Goes to the right agent automatically, in seconds.
- 03
Contact
5-minute call task. Team lead alerted if nobody responds.
- 04
Follow-up
Reminders for every next step. No deal without a date.
- 05
Viewing
Scheduled, confirmed on WhatsApp, recap sent after.
- 06
Deal
MOU, SPA or Ejari, documents and commission recorded.
- 07
Reporting
Response time, conversion and revenue per agent and source.
Separate pipelines
Off-plan, Secondary and Leasing work differently. Your CRM should too.
Each process gets its own stages, required fields and reminders. Agents only see what matters for that deal.
Secondary Sales
Ready resale, buyers
- New inquiry
- Contacted
- Qualified
- Form B signed
- Viewing
- Offer
- MOU (Form F)
- Mortgage / NOC
- Trustee transfer
- Won
Off-plan
Developer projects, investors
- New inquiry
- Contacted
- Qualified
- Project presented
- EOI / booking
- Reservation
- Down payment
- SPA signed
- Oqood
- Won
Leasing
Tenants
- New inquiry
- Contacted
- Qualified
- Viewing
- Offer
- Contract and deposit
- Ejari
- Move-in
Listings
Owners, mandates
- New owner lead
- Contacted
- Valuation / CMA
- Proposal
- Form A signed
Plus a Nurture pipeline for clients who are not ready yet. Need another process, for example holiday homes or commercial? We add it.
Lead distribution
New leads reach an agent immediately.
No more "who takes this one?" in the group chat.
- Automatic assignment by pipeline, language, area or round-robin
- Response-time control: 5-minute call task, alerts at 15 and 60 minutes
- Reassignment rules when an agent doesn't react or is on leave
- Lead pools for unassigned or returned leads
Follow-up logic
First contact
Within 5 minutes. The CRM creates the call task for the agent.
Day 1, Day 2, Day 3
Planned touches: options, market insight, a decision call. Not "just checking in".
Callback
"Call me in two weeks" becomes a dated task. No reminders before that date.
Cold lead
"Not ready now" moves the client to Nurture with a touch every 2 weeks.
Under the hood
Every stage has its own rules.
This is the real automation of our Off-plan pipeline: alert on a new inquiry, a 5-minute first-contact task, escalation to the team lead after 15 working minutes, and a next step for every stage up to the Oqood deadline.
Property portals
Property Finder, Bayut and Dubizzle. Connected.
Portal leads land in the CRM with the source and listing reference, instead of sitting in e-mails and portal dashboards.
Listing Hub
Create a listing once. Publish it everywhere.
One form inside Bitrix24 publishes the listing to Property Finder, Bayut and Dubizzle. No more copying the same unit into three portal dashboards.
- Property Finder via API, Bayut and Dubizzle via XML feed
- Your website and Facebook Marketplace, when enabled
- Live listings per portal on one dashboard
- Bayut permit duplicate check and Bayut locations
- Listing logs, buyer requests, reports in PDF or Excel
Communication
Calls and chats saved to the client. Automatically.
WhatsApp
WhatsApp Business connected to the CRM. Chats stay with the company. WhatsApp CRM
CallGear telephony
Calls logged and recorded on the deal. Missed calls become tasks.
E-mail
Client e-mails linked to the contact, sent from the CRM.
Website forms
Forms create leads with UTM source, so marketing can be measured.
For owners and sales heads
Stop asking agents what is happening.
Open the dashboard.
- How many leads came in, and from where
- How fast each agent responded
- Who is active, who has idle deals
- Follow-up status and overdue tasks
- Pipeline value, won deals, lost reasons
- Which marketing channel brings revenue
Why agencies choose Bitrix24
Your new agents already know Bitrix24.
Many agents in Dubai have already worked in Bitrix24 at a previous agency. They know the pipeline, the deal card and the mobile app. So a new hire sells from day one, instead of learning a new CRM.
No retraining
A short intro to your pipelines and rules is enough. The tool itself is familiar.
Productive from day one
New agents call leads on their first day, not after a week of CRM training.
Less resistance
Agents accept a CRM they know. That is half of every CRM project.
No niche lock-in
A widely used platform with an open API, not a system only one vendor understands.
AI in Bitrix24
AI that already works for your sales team.
Bitrix24 CoPilot is built into the CRM. We switch on what fits your team and set it up around your sales process.
Call transcripts and summaries
Every recorded call is transcribed and summarized on the deal. Nobody has to ask "what did the client say?"
CRM fields filled from the call
CoPilot takes details from the conversation (name, phone, budget and other fields you choose) and fills them in the deal.
Calls checked against your script
Speech analytics scores each call against your sales script, shows what the agent missed and builds an agent rating. No manual listening.
E-mails processed for you
Client e-mails get a summary and key points, fields are filled, and a follow-up activity is created.
Replies and messages drafted
CoPilot writes replies, e-mails, comments and posts in chat, feed and mail. The agent edits and sends.
Your AI assistant inside the CRM
On Vibe+ plans, Claude or ChatGPT can connect to Bitrix24 through the MCP server and work with your data, with the access you allow. Custom AI tools like lead scoring or a daily CRM digest can be built on Vibecode.
Availability depends on the Bitrix24 plan and region; call scoring works in the web version. On Standard Vibe+ and higher, everyday AI use is unlimited. All AI features for sales
When you need more
We build what standard CRMs don't have.
Business result first. The technical part is our job.
Property Inventory
Every unit with Form A, Trakheesi permit, portal links and expiry reminders.
Owner Pool and Lead Pool
Shared pools so no owner or lead is forgotten when nobody is assigned.
Listing Hub
One listing form that publishes to Property Finder, Bayut and Dubizzle, with a live dashboard per portal.
Custom workflows
Approvals, commission splits, handovers to conveyancing.
Documents and quotations
Offers and forms generated from deal data in one click.
Custom API integrations
Your website, developer portals, ERP or any system with an API.
Marketing add-on
Need leads too?
CRM without leads is just software. The CRM captures and manages demand. Our marketing team helps generate it, with Meta Ads and Google Ads for Real Estate.
Digitalz management fee
AED 6,000 / month- Meta Ads and Google Ads campaigns
- Leads go straight into your CRM
- Reporting by campaign, down to closed deals
Advertising budget (media spend) is paid separately to Meta and Google. VAT not included.
Fastest way to start
Your Real Estate CRM, ready in 2 business hours.
Our proven Real Estate configuration, set up for your team. One clear annual package price: Bitrix24 subscription and standard setup included.
Real Estate CRM · Standard Vibe+
Real Estate CRM for 12 monthsAED 7,263 + VAT
AED 7,626 including 5% VAT. Bitrix24 Standard Vibe+ for up to 50 users. Subscription and standard Real Estate CRM setup included.
In short
Digitalz is a Dubai-based Bitrix24 implementation company specializing in CRM for UAE Real Estate agencies. We set up pipelines for Off-plan, Secondary, Leasing and Listings, connect Property Finder, Bayut, Dubizzle, WhatsApp and CallGear, and train agents and managers.
Officially certified
Bitrix24 Gold Partner in the UAE.
Bitrix24 certifies Digitalz as a Gold Partner. You don't have to take our word for it: open the certificate, or find us in the official Bitrix24 partner directory.
- StatusBitrix Gold Partner
- Valid until14 February 2027
- Experience7+ years with Bitrix24
Google reviews
Clients on working with Digitalz
“Our company has been working with Digitalz team for multiple years now. They are definitely experts in CRM Systems integration. Competent, reliable”
Aleksandr LibatorovGoogle review · Oct 2025
“We have been working with Digitalz for 4 months now as our partner for Bitrix and we are more than happy with our collaboration. The team is always hands-on ready to help and they always look to assist with any unplanned ad-hoc issues that may arise.”
Angela RendjovaGoogle review · Mar 2025
“We recently partnered with Digitalz and clearly, this is a partner that you can rely on. The quality of work stands out and the dedication to add value is exceptionally great.”
Aboo BackerGoogle review · Jul 2025
“We recently collaborated with Digitalz for our Bitrix24 dashboard implementation… They successfully delivered on all our dashboard requirements, meeting our expectations in terms of functionality and user experience… We are pleased with the final result and would confidently recommend Digitalz to any client seeking reliable CRM solutions.”
Dennis JosephGoogle review · Mar 2025
“We recently partnered with DIGITALZ A G to deploy Bitrix24 for our company, and the experience exceeded all…”
Ramsey JacobGoogle review · Jun 2025
“Very cooperative team and very helpful.”
AsimGoogle review · May 2025
“It's been an honor to work with Digitalz. We have collaborated on many projects and together delivered expertise to our customers.”
Closerholic TeamBitrix24 partner · Mar 2025
Unedited quotes from public Google reviews; long reviews shortened with “…”. Read all reviews on Google.
Straight answers
Questions we hear every week
What is the best CRM for a Real Estate company in Dubai?
The best CRM is the one your agents actually use and your managers can control. Bitrix24 is a strong choice for UAE brokerages: it combines CRM, WhatsApp, telephony and automation in one system, many agents in the region have used it before, and it can be connected to Property Finder, Bayut and Dubizzle. Digitalz sets it up with pipelines for Off-plan, Secondary, Leasing and Listings.
Can Bitrix24 integrate with Property Finder and Bayut?
Yes. Digitalz connects Property Finder, Bayut and Dubizzle to Bitrix24 so portal leads arrive in the CRM with the source and listing reference, get assigned to an agent and start the follow-up process. The exact method (API, webhook or lead e-mail) depends on your portal package. Portal integrations are an add-on to the standard setup.
How can I control Real Estate agents in a CRM?
Give every lead an owner and a deadline, and make the system check it. In the Digitalz setup each new lead gets a 5-minute call task. If nobody responds, the team lead is alerted after 15 minutes and the head of sales after 60. Deals without a next step are flagged, and the dashboard shows response time, activity and conversion per agent.
What happens to my clients when an agent leaves?
Nothing is lost. Contacts, deals, WhatsApp chats, call recordings and notes are stored in the company CRM, not on the agent's phone. You reassign the agent's open deals to someone else in a few clicks and the new agent sees the full history.
How much does a Real Estate CRM cost in the UAE?
The Digitalz Real Estate CRM on Bitrix24 Standard Vibe+ (up to 50 users) is AED 7,263 + VAT (AED 7,626 including 5% VAT) for 12 months, Bitrix24 subscription and standard Real Estate CRM setup included. From year two you pay only the Bitrix24 subscription renewal. Property portal, WhatsApp and telephony integrations are quoted separately.
Does it support RERA documents like Form A, Form B and Form F?
Yes. The Digitalz setup includes fields for Form A, Form B, Form F (MOU) and Form I numbers and expiry dates, Ejari and Oqood, and reminders before important documents expire. Stages cannot move forward until the required documents are filled in.
Next step
Let's look at how your agency works today.
30 minutes. We map your lead flow and show you what the CRM would look like for your team.